Email & SMS Marketing – Full feature list

  • Subscribers
    • This extension uses Magento® built-in newsletter management system
    • Out-of-the-box compatibility
    • Import existing subscribers
    • Import External subscribers
    • Automatically add new customers as subscribers
    • Send campaigns to customers, instead of subscribers (if you have a product recall or other non-marketing related information to send to customers)
    • On every campaign, subscribers can:
      • Manage their subscription preferences
      • View the campaign Online
  • Conversions
    • Track conversions per campaign/subscriber
  • Campaigns (SMS & Email)
    • Filter deployment to specific store views
    • Filter deployment to specific customer groups
    • Filter deployment to specific subscriber interests
    • Track Stats (conversions, opens, clicks) per campaign
    • Auto-login customer on campaign open
    • Dynamic deployment
      • Maximize conversions rates. This option will send messages at hours that users are most likely to view them. There is a span of up to 24 hours with this option
    • Recurring campaigns
      • Run
      • Daily
      • Weekly
      • Monthly
        • 1-31
        • First Monday….
        • […]
        • Last Monday
        • […]
        • last day
      • yearly
      • Run X times
      • Run Until m/d/Y
      • Do not send to the same subscriber more than once
    • Reports By
      • Day
      • Hour
      • Browser
      • Links Clicked
      • Conversions
      • Locations
  • Widgets –
    • Insert these widgets in any campaign, and you will get information generated to every subscriber. One campaign can potentially have different content to every subscriber.
      • Coupon generation
        • Generate a unique coupon per subscriber
          • Optionally, force a match between subscriber’s email and order email
          • Add expiration date coupon
      • Product recommendation based on subscriber activity.
        • Products Attributes
          • Based on Layered navigation
        • Related Products from Last Completed Order
        • Related Products from Previous Completed Orders
        • Products in Abandoned Cart
        • Most Viewed Categories
        • Specific Category
        • Wish list Items
        • Product Views
        • Recent Added
  • Templates
    • Template Variations
      • In the same campaign send different templates to different groups
        • Subscriber
          • Age
          • Gender
          • Store view
    • Use Magento Variables
    • Use Magento Widgets
  • Follow Ups
    • Filter recipients based on
      • Didn’t Opened the Message
      • Opened the Message
      • Didn’t clicked on the Message
      • Clicked on the Message
      • Didn’t made a purchase (No Conversion)
      • Made a purchase (Converted)
    • Automatically replaces {subject} and {content} in the followup with the original message
    • Define after how many days after the campaign was sent, the follow up should be sent
  • Autoresponders
    • Use one of the following triggers
      • Campaign – Open
      • Campaign – Clicked Any Campaign Link
      • Campaign – Clicked Specific Campaign Link
      • Search – New
        • Search term contain X or is equal to
      • Review – New
      • Review – Status Changes to Approved
      • Review – On a Bought Product
      • Product – Expected Lifespan reached
        • This feature allows you to specify re-orders based on predicted life expectancy for products. Shaving cream lasts for 60 days. X days before those 60 days send a campaign.
      • Sales – New Abandoned Cart
      • Customer – Signup
      • Customer – Login
      • Customer – Last Activity
      • Customer – Birthday
      • Shipment – Tracking Added to Shipment / New Ship. W/ Tracking)
      • Shipment – New Shipment (NO tracking number)
      • Order – New Order
        • Filter to Specific
          • Payment Method
          • Shipping Method
      • Order – Bought Specific Product
      • Order – Status changes to [any Magento available status]
    • Chained actions
      • Email Notification – Get an email notification when some event occurs
      • SMS Notification – Get an SMS notification when some event occurs
      • Email – Send an email (campaign)
      • SMS – Send an SMS (campaign)
      • Wait – Wait a specific amount of time before step into the next action
      • Condition – Build a condition to be checked
        • Subscriber open/not open, converted/not, view/not
      • Customer – Update Customer Information
      • Subscriber – Update Subscriber Information
      • Unsubscribe – Cancel Subscriber’s Subscription
      • Web hook – Call an external service
    • Cancelation events
      • Chained events can be stopped by one of the following events:
        • Campaign – Open
        • Campaign – Clicked Any Campaign Link
        • Review – New
        • Review – Status Changes to Approved
        • Review – On a Bought Product
        • Sales – New Abandoned Cart Appears
        • Customer – Signup
        • Customer – Login
        • Customer – Last Activity
        • Shipment – Tracking Added to Shipment / New Ship. W/ Tracking)
        • Shipment – New Shipment (NO tracking number)
        • Order – New Order
        • Order – Status Changes [any in Magento]
    • Supported SMS gateways
      • Africastalking
      • Chikka
      • Clickatell
      • Egoi
      • Infobip
      • Mosms
      • Msg91
      • Nexmo
      • Semysms
      • Sinch
      • SmsGateway
      • Smsglobal
      • Spryng
      • Textbelt
      • Textmarketer
      • Txtlocal
    • Send only once to the same subscriber
    • Cancel queueing campaigns to the subscriber if an order is made
  • A/B Campaigns
      • Test
        • Sender
        • Subject
        • Message
        • Sender + Subject + Message
        • Sender + Subject
        • Sender + Message
        • Subject + Message
      • Define the percentage of subscribers who will receive the test campaigns
      • Define how the winning campaign will be determined
        • Views
        • Clicks
        • Conversions
        • manually
      • Define the number of days to send the general campaign after
  • Forms – Add forms to capture subscribers
    • Possibility to allow only customers to submit forms
    • Define form start and end date
    • Define max entries
    • Define successful message and redirect URL
    • Add a variety of form elements
      • Checkbox (One)
      • Checkboxes (Multiple)
      • Country List
      • Date
      • Email
      • Hidden Field
      • HTML Text
      • Long Text
      • Number
      • Phone Number
      • Radios (Multiple)
      • Select List
      • Text
      • URL
    • Variety of element options
      • Name
      • Default Value
      • Disabled
      • Placeholder
      • Hint
      • Pattern Validation
      • Active
      • Checked
      • CSS Class
      • Unique Value
      • Map to subscriber field
        • Email
        • Cellphone
      • Sort Order
      • Min Number
      • Max Number
    • Export Form Entries
  • Segments
    • Segment you subscribers
      • Customer Attribute
        • Every single customer attribute will be available here. Email, first name, last name, etc.
    • Customer Activity
      • Days with an abandoned cart
      • Shopping Cart Total
      • Number of Products in Shopping Cart
      • Products Qty in Shopping Cart
      • Days to anniversary
      • Customer Age
      • Days with a pending payment for an order
      • Days since last complete order
      • Days since first complete order
      • Days since last review
      • Days since last product tagged
      • Days since account creation
      • Number of Reviews
      • Number of Tags
      • Number of Completed Orders
      • Percentage of Completed Orders
      • Lifetime Sales Amount
      • Lifetime Sales Average
      • Percentage of Global Average Order Amount
      • Viewed Products in the category
      • Viewed Products in the last 7 days in the category
      • Views Products frequently in the category
      • Viewed Products with the attribute
      • Viewed Products in the last 7 days with the attribute
      • Views Products frequently with the attribute
      • Bought Products with the attribute
      • Bought Products in the last 7 days with the attribute
      • Bought Products frequently with the attribute
      • Viewed products with SKU
      • Viewed products with SKU in the last 7 days
      • Viewed products with SKU frequently
      • Bought products with SKU
      • Bought products with SKU in the last 7 days
      • Bought products with SKU
    • Previous Order – Cart Attribute
      • Subtotal
      • Total Items Quantity
      • Total Weight
      • Payment Method
      • Shipping Method
      • Shipping Postcode
      • Shipping Region
      • Shipping State/Province
      • Shipping Country
      • Ordered Date
    • Abandoned Cart
      • Product SKU
      • Items Qty
      • Items Count
      • Cart Total
      • Specific Coupon Applied
      • Abandoned Time (hours)
    • Previous Order – Product Attribute
      • Product SKU
      • Send Campaigns/Follow-up’s and A/B Campaigns to Specific Segments
      • Auto update segments
  • Goals – Define goals based on information generated by the extension
    • Use any of the following segments
      • Conversions – Global
      • Conversions – Campaign
      • Forms – Subscriptions
      • Forms – Entries
      • Views – Global
      • Views – Campaign
      • Clicks – Global
      • Clicks – Campaign
      • Subscribers – Global
    • Define start date
    • Define end date
    • Define the expected variation in the segment
  • Senders
    • Have multiple Email and SMS senders
      • One send per campaign
    • Senders can be from different servers and/or domains
    • SMS gateway services added per customer need
  • Bounces
    • Specify a return-path and let the extension deal with mail bounces
  • Transactional Emails
    • Define a SMTP server per store/global to send Magento® transactional emails
    • View Emails History
  • Reports
    • Campaigns Errors
    • Evolution Reports
    • Campaigns Coupons
    • Campaigns Conversions
    • Autoresponders Campaigns
    • Campaigns Links
    • Transactional Logs
  • Others notable features
    • Get alerts when errors occur when sending campaigns
    • No limits on the number of messages you can send. If the SMTP server can handle, we send…
    • [and much more]