Articles

How to Increase Your Sales

Analysis & Reaction.

Two simple words that many companies tend to ignore

The best way to increase your sales is to analyze the data your platform gives you and act upon.

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Internationalization is not localization

A common mistake of a significant proportion of those who think creating an online sales platform is that internationalization is merely the translation of the product description for different languages ​​and activate the platform translation.

Nothing could be further from the truth.

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Seriously. Delegate

There is nothing more frustrating that to deal with companies were every employee decision is dependent on a head nod or emails from his director. Not delegation operations, no matter how simple they are, foment a inoperative culture that is no longer compatible with the reality of the current market.
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Know your numbers

On-line sales performances evaluations can’t be restricted to global values. Of course they play a vital role in global appreciation, but today’s technology already allows us to make decisions regarding price changes, promotions, content organization and presentation in a more segmented way.
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Keep it simple. Automate

It’s true that more and more we need to answer to the individual and not the group. There is no reason why we should send a message at 9am when the customer prefers to receive it by late afternoon. Or during weekends. Why should we send a campaign about a product to a customer that is simply not interested in, or is not the target market for it? Sending the same email to thousands of people at the same time, is a thing of the past.
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Have a plan

We all have ideas. Some might be good and a few brilliant.

But… how to go from an idea to reality?
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The rigidity of e-commerce

We have a place where we can present our products and / or services to the world and immediately start doing business is the main advantage of e-commerce platforms.

The flexibility that they brought to the market in recent years makes the range of needs and specific features required by businesses are the covered party.

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